Made by cattle people
Ranch Smarter started with a simple wish: one place on the phone for everything that usually ends up on a feed-store receipt, a calendar on the barn wall, or nowhere at all.

Why we built it
We run cattle and we teach cattle people. We kept seeing the same things go wrong: a missed booster, a withdrawal date nobody wrote down, a CIDR pull on the wrong day, a sprayer that had never been calibrated. Ranch Smarter puts all of it on the phone you already carry — and it works out where there’s no signal.
It never suggests drug doses. You enter what the label or your veterinarian says, and the app does the math and the reminding.
International Embryo Technology School
Our home base in Senatobia, Mississippi — embryo transfer training for over 35 years, plus artificial insemination, OPU and combined AI & embryo transfer courses. The breeding know-how and cattle guides in Ranch Smarter come from what we teach there every month.
You don’t need to be a veterinarian to take our courses.
See courses and datesInternational Livestock Management School
Online courses in livestock management — cattle, horses, and sheep & goats — that you can take at your own pace, with instructors to answer your questions.
See the online coursesGet in touch
Ranch Smarter is in early testing. If you’d like to try it, or have an idea that would save you time on your place, we want to hear it.